Unit introduction
This carpenter is a regular customer. Although he's always on the lookout for good prices – he doesn't keep coming back to this supplier because their products are cheap. He comes back because he knows they only sell quality items.
After all, 'quality' is what he's staked his own reputation on. He doesn't want to be known in the industry as the cheapest builder around. He wants his customers to remember him for his high quality workmanship and materials.
The same goes for his supplier. Because they take pride in the quality of their merchandise, their own business continues to expand through word-of-mouth advertising from satisfied customers. And that's the best advertising that money can buy.
What keeps customers loyal to your business, and willing to recommend it to others? Competitive prices would no doubt come into it. The range of stock items offered might also be a factor. Friendly service and knowledgeable staff would also be highly valued.
But there's something else that's crucial to every business's on-going success. And when your company builds on it and becomes known for it, your reputation grows along with your customer base. Yes, it's product quality.
In this unit, we'll examine the basic factors that help a company to maintain quality in the products it sells. We'll also look at the contribution made by each individual in the supply chain as raw materials are turned into saleable products and transported, stored, and ultimately sold to the end user.
Working through this unit
The next page of this unit is called Your job. This will provide you with an overview of the individual lessons covered in the unit. It will also tell you how to go about completing the Task. Your trainer may ask you to submit the completed Task as part of your assessment evidence for the unit.
Select the link below to begin.